Meet Your Winning Marketing Team

Unlocking Innovation through Creative Thinking

Meet Your Marketing Team

We’re not just another cookie cutter digital marketing agency that provides the same marketing strategies over and over again. At Win Consulting, we’re A LOT better. We understand that every business is different and we work hard to create customized solutions to meet your specific goals. Our gift as your expert Winning marketing team is the ability to help you clarify and develop your business vision, while simultaneously helping you to effectively and strategically implement and execute that vision (you bring the ideas, we’ll make them happen). 

We strive to make solid connections with our clients and build relationships that last. It’s all about giving yourself the luxury of having a rockstar team of experts in digital marketing including Copywriters, Web Designers, SEO Experts, Content Managers, Social Media Marketing Professionals, Email Marketing Experts and Strategic Marketing Consultants right by your side.

Are you ready to do what you do best, knowing that our Winning team of experts has your back?

Why wait? Get started with our rockstar team today.

Our Values


Since day one, Win Consulting has valued connection, collaboration and partnership with all of our clients. We have created a culture where relationships are the building blocks that drive our business and building meaningful relationships with our clients is paramount. We want to tell your stories and have our work reflect your brand, your authentic voice and your business. Our commitment to partner with you and create long lasting relationships is at the heart of what we do each and every day. 


We are proud to say that we’ve achieved excellence through proving the highest level of service and unrivaled expertise. We’re a digital marketing company with an experienced team of specialists who are dedicated to constantly improving their skills. At Win Consulting, we only hire the best experts and are committed to providing the most high end design work, unparalleled customer service, and a positive client experience that drives results.


This value is a cornerstone of our business. Our customized approach, commitment to full transparency and genuine compassion for our clients allows us to develop long-lasting relationships based on trust. Our winning team of digital marketing professionals are dedicated to our core values of respect, honesty and full transparency in everything that we do. 

Ashley, THE CEO

I worked in stuffy corporate offices, trendy fortune 500 companies, and wore a million hats in your standard startup. I felt like I had reached a point in my career that I wasn’t being fulfilled anymore and that passion I had was starting to fade. Silicon Valley and I had to part ways and say our goodbye’s way back in 2015. I knew that I was meant to do something so much bigger…to really create real value for real people. I always knew I wanted to be an entrepreneur and decided to take the leap after moving to Boulder, Colorado from California in 2016.

That’s when I created Win Consulting and I started to build my dream business and an all women’s team of marketing powerhouse experts. Win Consulting was born out of a passion for collaborating with visionaries, thought leaders, enthusiastic entrepreneurs and the pioneers that would shape our culture. I found my purpose and passion again and I’m so grateful everyday to have the opportunity to create meaningful relationships with all my clients.


Kimberly Cooper

Website Designer & Developer

Kimberly Cooper is one of our rockstar website design and developers and has been on the team the longest, since 2018. She has been working in online technology for over 22 years and worked for 16 years at, starting as a graphic designer, becoming lead developer and website director before deciding to head out on her own.  

Kimberly brings a wealth of knowledge and experience to the team at Win Consulting, specifically her expertise in creating truly intuitive website design and streamlined user experiences.  Her background in coding allows her to build quizzes, beautifully branded websites and landing pages and complex e-commerce back ends. 

When Kimberly isn’t designing client’s websites, she loves to travel and spend time with her younger sister and two young nieces. She’s a huge foodie and enjoys wine tasting all over the world.

Lauren Bratten

Copywriter and Content Marketing Expert

Lauren Bratten is our resident copywriter and content marketing expert. Lauren has been helping small businesses with their copywriting and marketing needs for 8 years, beginning with blogging and expanding her offering to email marketing, website and landing page copy, e-books, and more. With a Bachelors in Art History from Colorado State University, Lauren pairs her love for research, language, and exploration with her passion for seeing people thrive in her career as a copywriter.

Lauren likes to say that her superpower is empathy, meaning that she cares deeply about the success of any collaboration she gets to be a part of. And, with close to a decade of writing for small-to-medium businesses, she has experience writing for a wide variety of industries including; coaches, weddings and events, fitness and nutrition, service industries, real estate, and retail.

When she’s not writing for Win Consulting, Lauren enjoys biking, teaching ballet at a local dance studio, spending time with her two daughters and husband, going to concerts, and drinking a good bottle of red wine. 

Heather Hamilton

SEO Specialist

Heather Hamilton is our talented SEO specialist here at Win Consulting and works with our clients to optimize their websites for SEO. She has a Masters in Applied Health Science and a Bachelors in Kinesiology from Indiana University. She served at the Director level in Higher Education while working on her side hustles for 10 years before shifting her full focus to her marketing career. She has worked with Universities across the country on SEO strategy and implementation, helping schools with student enrollment and brand authority through SEO. But she especially enjoys helping small business owners maximize their online visibility through holistic SEO Strategy. 

Outside of marketing, Heather is still very passionate about fitness. She competed at the elite level in competitive powerlifting where she broke an American Record in 2021 for the 57kg Drug Tested Classic Raw weight class. She also enjoys reading epic fantasy novels, playing board games, and you can find her teaching the occasional spin or strength class in various gyms in the Denver area. She hosts a fitness podcast with her wife and they live with their rescue dog Larry in Colorado, where they love to hike and explore.

Makaela Powilleit

SEO & Google Ads Expert

Makaela Powilleit is our expert SEO & Google Ads Expert on our team! She has many years of experience optimizing websites for SEO as well as designing customized google ad campaigns for our clients. In the beginning of her career, she grew up surrounded by small businesses and loved witnessing their success stories. She decided to pursue a career in marketing to help business owners expand their reach and accomplish all of their goals. Through search engine marketing, she is able to help build our clients digital reputations by helping them show up on page 1 of Google through both organic & paid search. Getting leads from Google translates into more sales and she is there every step of the way to help our clients achieve success! 

Makaela is a Colorado native who enjoys being outside with her friends and family. When it’s warm outside, you can find her camping, playing tennis & volleyball, or reading in a park.

Erika Holley

Social Media Marketing Director

Erika Holley is our rockstar social media marketing director here at Win Consulting. She has 20 years of experience working in Marketing and over 10 years working in Digital Marketing and in the Social Media Marketing space. She is a subject matter expert on all social media platforms including Facebook, LinkedIn, Google, Twitter and Instagram. She creates strategic and customized social media marketing solutions by carefully identifying all client needs, concerns, and challenges, and then creates creative solutions to both grow and maintain followers, develop brand identity, awareness and an online presence. 

Erika works collaboratively to reach your brand’s goals by creating monthly content calendars, using marketing strategies to deliver your message in creative ways, and analyzes engagement data to determine which social media strategies work best in order to scale your business. Erika graduated from the Art Institute of Colorado with a Bachelor’s Degree in Business Management & Marketing. We describe Erika as our social media marketing unicorn, she is passionate, quirky, thorough, honest and driven….and she is of course a dog lover and owner of a Great Dane, Miss Harper.

Sara Fulmer

Graphic Designer

Sara Fulmer is our expert in house graphic designer who brings 10+ years of experience in marketing and graphic design. Her journey into design began during the college years, driven by a realization of its pivotal role in business success. Logos, branding, and design form the core of any thriving company, and she has dedicated herself to mastering this art. Sara’s mission as a designer extends beyond visuals; it encompasses the broader landscape of marketing. She understands that design harmonizes with content, strategy, and user experience to create a compelling brand narrative. Her approach draws from both modern minimalism and vibrant creativity, producing designs that encapsulate the essence of each business.

We are so lucky to have Sara on our team because she knows how to bring our clients ideas to fruition through telling a visual story that brings your brand and message to life in an impactful, yet beautiful way. As a Colorado native, she understands the balance between nature’s elegance and contemporary aesthetics.

When she is not crafting designs with Win Consulting, you’ll find her exploring the scenic beauty of the Rocky Mountains and the world. She loves to travel and experience what the world has to offer!

Ashley Gibson

Social Media Marketing Manager

Ashley (aka: Ash) brings nearly a decade of digital and social media marketing experience to our team at Win Consulting. She thrives in a fast-paced environment and works with our clients to drive results from a strategic marketing strategy. She‘s the expert on all things social media from Facebook, Instagram, LinkedIn, Pinterest, TikTok, YouTube and more. She is passionate about aligning our client’s business goals to their online and social media efforts to create a customized approach for each client’s individual needs. In her free time, you can find her in the gym with goals of competing in powerlifting competitions in the future. She is a mother and wife and enjoys spending time with her family.